Rounding out the Juicy Couture fragrance for women family is Viva la Juicy. By far, their most popular fragrance. So popular, in fact, that I smell this everywhere I go. On everybody. People love their Juicy, I guess. 
In Bottle: Reminds me a lot of other fruity floral fragrances but I have to keep in mind that Viva la Juicy is the fruity floral that everyone wears. Funny enough the sugary sweet notes that are supposed to be at the bottom are also mingling at the top making Viva la Juicy smell like a fruit-flavored candy.
Applied: Okay, you can laugh me out of the ballpark, I like Viva la Juicy. I think it smells great. It’s a better treatment of a sweet fragrance than Couture Couture. Going on, it smells of creamy fruits and vanilla. Very reminiscent of sweet fruity florals everywhere, like I said. It’s got a strong resemblance to Love Etc. by The Body Shop, only done with more sugar and less tartness. As you let this age on you, the fruits go away and there’s a faint hint of flowers in the mid-stage that’s mixed with all the silly candy-like notes like caramel, vanilla and praline. The dessert factor only amps up as you keep wearing this as the florals in the middle give way to a lush full-on dessert course that smells mostly like soft vanilla tempered with a touch of sandalwood and gooey caramel. The caramel note in Viva la Juicy is actually used well as it isn’t cloying. This is a strong, sweet, fragrance and if you are afraid of cloying scents, be wary of Viva la Juicy as it is potently sweet and very young.
Extra: Juicy Couture has one well-known fragrance for men known as Dirty English. It is a scent that’s often been toted as being better than the series of women’s fragrances. I’ve had more than one opportunity to sniff it for myself but always manage to miss for some reason. There is also a fragrance for your dog called Juicy Crittoure which I have yet to see.
Design: Viva la Juicy is bottled in the same way as Juicy Couture. The accents and details are different with Viva la Juicy rocking a bright pink bow and a different seal. The bow can be taken off and used as a hair tie, whereas Juicy Couture’s wrap-around rope thing could be worn as a necklace. I don’t use either of these things but it’s pretty cute nonetheless.
Fragrance Family: Fruity Floral
Notes: Wild berries, mandarin, honeysuckle, gardenia, jasmine, amber, caramel, vanilla, sandalwood, praline.
Out of all the Juicy Couture fragrances I’m going to have to give it to Viva la Juicy. It’s a very good fruity floral. Good enough to smell it on everyone anyway.
Reviewed in This Post: Viva la Juicy, 2009, Eau de Parfum.